Back to the blog
News

Discover the new MacBook Pro: Apple relaunches with M4 chips and Apple Intelligence

Nice. Powerful. Smart.

New
October 30, 2024
and updated on
0
read time
Discover the new MacBook Pro: Apple relaunches with M4 chips and Apple Intelligence

In short

Let's go deeper

Apple returns to the attack with the New MacBook Pro, and this time it's not just a cosmetic upgrade.

There are the new M4, M4 Pro and M4 Max chips on board and artificial intelligence in the “Apple Intelligence” version to make everything more efficient and... super smart.

But is it worth taking the leap? Let's see together what really changes and who this update is useful for.

What does the new MacBook Pro offer

Uno sguardo alla parte frontale e posteriore del nuovo MacBook Pro.

1. The power of the M4 chips: M4, M4 Pro and M4 Max

The M4 series is the soul of New MacBook Pro, with second-generation 3-nanometer technology, aims for record single-core performance.

Un’illustrazione che mostra i chip della serie M4: M4, M4 Pro e M4 Max.

But it doesn't end here:

  • Energy efficiency: optimized for minimum consumption, these chips promise up to 24 hours of battery life.
  • CPU and GPU power: up to 3.5 times higher performance than the M1 Max. Perfect for complex tasks.
  • Enhanced Neural Engine: if you work with artificial intelligence models, the new Neural Engine is ready not to miss a beat.

2. Apple Intelligence: a discreet but present assistant

With Apple Intelligence, the MacBook Pro it also becomes your personal assistant.

And not just to dictate your homework:

  • Assisted writing: rewrites, corrects and summarizes texts, simplifying the workflow.
  • Siri 2.0: Siri is no longer just for the weather; from December 2024 we will also have integrated ChatGPT, for intelligent answers on the fly.
  • Creative functions: create images with Image Playground and customize emojis with Genmoji, to give a touch of creativity to the work.

3. Liquid Retina XDR display: for those who do not compromise on visual quality

The display has always been a workhorse for Apple, and this Liquid Retina XDR is designed for those who work with photos, videos and graphics:

  • Nano-texture: reduces reflections, ideal even in direct light.
  • 1,600 nit brightness: vivid colors, incredible details, deep blacks and applauding chromatic precision.

4. 12MP camera with Center Stage

For those who work remotely or spend time on call, the new 12 MP camera with Center Stage does not disappoint:

  • Auto-focus: follow the speaker, perfect for presentations.
  • Desk Overview: shows the entire work environment, a touch of convenience for those who work remotely.

5. Thunderbolt 5: Ultra-fast connection for those in a hurry

Un primo piano della tastiera di un MacBook Pro e delle sue porte Thunderbolt 5 con alcune periferiche collegate.

With Thunderbolt 5, reserved for the M4 Pro and M4 Max models, you have data transfers of up to 120 Gbps, perfect for those who manage heavy graphics or multi-monitor configurations.

Autonomy and performance

Thanks to the M4 chips, the autonomy of the MacBook Pro It flies for 24 hours.

24 HOURS!

A dream for those who work on the go: whether you're video editing, 3D designing or analyzing data, the MacBook Pro is ready to keep up with the pace.

Prices and models

Available in 14- and 16-inch versions, here's how the prices are positioned:

  • MacBook Pro 14” with M4: from €1,949 (for students €1,829)
  • MacBook Pro 14” with M4 Pro: from €2,499 (for students €2,329)
  • MacBook Pro 16” with M4 Pro: from €2,999 (for students €2,769)

And yes, there are also stylish novelties: silver and space black, because the eye wants its part.

In any case, for offers and to evaluate the specifications, there is always Amazon.

Is it worth upgrading if you have an M1 Mac?

For those who have an Intel Mac

The jump is worth every penny: performance is 20 times higher for graphics loads and 10 times faster for AI than Intel models.

For those with an M1 or M1 Pro Mac

If you're working with graphics, AI, or need quick transfers, the jump to the M4 Pro or Max could make a difference.

Ideal for on-the-go professionals

Una persona che lavora su un MacBook Pro all’aperto in un campo di verdura.

With a longer battery life and an improved display, the MacBook Pro M4 is a must for those who work on-the-go, from content creators to students.

Conclusions: Is the upgrade right for you?

The MacBook Pro it has always been an investment.

  • If you need top performance and work with creativity or AI, you won't regret it.
  • But if you use your Mac for lighter tasks and you already have a recent model, maybe it's better to wait for the next revolution.

FAQs

  • Why is the M4 so special? For 3-nanometer technology, which offers power never seen on a laptop.
  • What is Apple Intelligence? An AI suite to improve productivity and maintain privacy.
  • How long does the battery last? Up to 24 hours, almost twice as long as previous models.
  • Which model is perfect for creativity? MacBook Pro with M4 Max, ideal for rendering and advanced video editing.
  • Is it worth making the jump from the M1? Only if you need extra power for intensive work.

In short: a MacBook Pro that promises to amaze, with performance and AI features that point to the future.

Written by Human, Not by AI

Products in the article

By purchasing from these links you support the project totally free of charge ❤️

📚 Topics

Related articles

N.B. All product purchase links are affiliated with Amazon, the prices displayed come from the list on the manufacturers' website and the real sales price can be viewed on Amazon after opening the link.
Macbook Pro 14" M4
Macbook Pro 14" M4
1949
(price may vary)